Promoting safer driving on New Forest roads

Every year, animals are killed or injured on New Forest roads. To help change this, the New Forest Commoners’ Defence Association (CDA), with support from Forestry England and the New Forest National Park Authority, has relaunched the Shared Forest Business Group under a new name: New Forest Drive Safe.

The premise is simple: we would like companies with staff who drive in the New Forest to promote animal awareness and safe driving across the National Park, and to educate people in what to do if they are involved in or witness an accident.

What do you / businesses have to do?

We have six things that we ask members to agree to.

• Inform staff about the risk of animal accidents – and what to do in the event of one – in inductions and in other meetings (where relevant)

• Promote awareness of the Advice for New Forest drivers leaflet to staff to encourage best practice while driving on commutes and in work vehicles

• Offer emergency hotline cards (subject to availability) to staff and display them to customers where possible

• Allow extra time to drivers who drive across the Forest, including on their commute

• Invite staff and customers to display ‘I go slow for ponies’ car stickers (subject to availability) in their personal vehicles

• Opt in and share our seasonal safety updates with staff through our quarterly email newsletter

What are the benefits?

By joining the group your name will be added to our website, so the public knows which companies promote safer driving, and hopefully, opt for you when choosing a business/service.

Businesses may also be promoted and profiled in the newsletter, providing additional exposure to existing and potentially new customers.

The knowledge that you and your staff are doing as much as you can to protect the livestock and wildlife in the very special landscape that is the New Forest.

Play an important role in reducing the number of accidents and damage to vehicles.

We will happily provide any additional support to you as and when you require.

Best of all, it is free to join!

Sign up in the form below to confirm your membership.

If you can’t see the form below, access it here

If you require any further information, please email: businessgroup@realnewforest.org

Personal data provided for participation in New Forest Drive Safe will be securely stored by the New Forest National Park Authority on behalf of the New Forest Commoners’ Defence Association and used only for the purposes of managing membership.

Businesses signed up

The Commoners’ Larder

Commoners Larder | Storm’s Farm | Andrew & Sarah Parry-Norton

Camping in the New Forest

Our Campsites – Camping in the New Forest

New Forest Show

New Forest & Hampshire County Show – 28th – 30th July ’26

Dorling Electrical Services

Dorling Electrical Services

Esme’s Tea Rooms

Esme’s Tea Rooms | New Forest National Park | Brockenhurst

The Cat Butler

The Cat Butler Bournemouth

Yewtree Workshops

Yewtree Workshops – Servicing & MOT in Fawley & Cadnam

Keith’s Private Hire

Keith’s Private Hire | Seamless reliable affordable taxi transfers

KJ’s Mobility

KJ’s Mobility

Walbank Opticians

Stylish and Exclusive Eyewear

Bramble and Beach Photography

Bramble and Beach Photography

Celtic Equine Veterinary Practice

Celtic Equine Veterinary Practice

Equine Rug Rescue

EQUINE RUG RESCUE – Equine rug cleaning and repair service

Down to Earth Training and Testing

DTE Training | Digger, Tractor & Chainsaw Training Southampton

HDSgreentech

HDSgreentech Ltd – Green Technology Consultant

Gaviota UK

AWNING AND PERGOLA COMPANY – Gaviota Group

Christopher Hoare Tree Services

Hampshire Tree Surgeons | Southampton | Tree Surveys | Hedge Cutting | Stump Grinding | Christopher Hoare Tree Services

Southern Health

Hampshire and Isle of Wight Healthcare NHS Foundation Trust

Thurston

Thurston | The Sign, Print & Workwear Company

Go New Forest

Visit the New Forest | National Park | Official Tourism Board

The Lymington Chiropractic Clinic

New Forest Chiropractic | Lymington Chiropractic Clinic

Driving Miss Daisy New Forest Southwest

Driving Miss Daisy New Forest SW – Driving & Companion Service

GG Paddock Care

GG Paddock Care | Equine Land Management

Cyclexperience

Cyclexperience – New Forest & Dorset Bike Hire

Kingfisher

New Forest Bed and Breakfast | Fordingbridge B&B

The New Forest Tartan Company

New Forest Tartan Company

New Forest Cake House

New Forest Cake House – New Forest Marque Members

Circle Insurance Services

Marine Insurance – Circle Insurance

New Forest Fruit Company

New Forest Fruit Co. – Modern Fruit Farm in the New Forest

VALNOR 

VALNOR Private office | new forest concierge

TreeMenders 

TreeMenders – Home

RGL Safety & Resilience

RGL Safety & Resilience – Safety and Resilience Consulting and training

Beaulieu Enterprises

About Us | Beaulieu, New Forest

Saddle and Soul Equestrian

Homepage – Saddle & Soul

Special Branch Tree Services

Special Branch Tree Services Limited The New Forest

With thanks for support from